FLASH “BIKE LANE”, POSITIONING CAMPAIGN
FLASH “BIKE LANE”, POSITIONING CAMPAIGN
FLASH “BIKE LANE”, POSITIONING CAMPAIGN
FLASH “BIKE LANE”, POSITIONING CAMPAIGN
FLASH “BIKE LANE”, POSITIONING CAMPAIGN
To bring the claim alive of being the fastest bicycle courier in the world, something very special was required. And simply comparing Flash services to other competitors was not enough. So, the question was, what if we are actually faster than a sportscar? Built on this thought, a campaign visual was created that really left no questions unanswered.
To bring the claim alive of being the fastest bicycle courier in the world, something very special was required. And simply comparing Flash services to other competitors was not enough. So, the question was, what if we are actually faster than a sportscar? Built on this thought, a campaign visual was created that really left no questions unanswered.
To bring the claim alive of being the fastest bicycle courier in the world, something very special was required. And simply comparing Flash services to other competitors was not enough. So, the question was, what if we are actually faster than a sportscar? Built on this thought, a campaign visual was created that really left no questions unanswered.
To bring the claim alive of being the fastest bicycle courier in the world, something very special was required. And simply comparing Flash services to other competitors was not enough. So, the question was, what if we are actually faster than a sportscar? Built on this thought, a campaign visual was created that really left no questions unanswered.
To bring the claim alive of being the fastest bicycle courier in the world, something very special was required. And simply comparing Flash services to other competitors was not enough. So, the question was, what if we are actually faster than a sportscar? Built on this thought, a campaign visual was created that really left no questions unanswered.
Ralf Kostgeld for Publicis
Many thanks to all participants
Full credits on persoenlich.com
Ralf Kostgeld for Publicis
Many thanks to all participants
Full credits on persoenlich.com
Ralf Kostgeld for Publicis
Many thanks to all participants
Full credits on persoenlich.com
Ralf Kostgeld for Publicis
Many thanks to all participants
Full credits on persoenlich.com
Ralf Kostgeld for Publicis
Many thanks to all participants
Full credits on persoenlich.com
